The MSc@CREATe is the Master of Science in Intellectual Property, Innovation and the Creative Economy offered by CREATe (School of Law, University of Glasgow) and launching in September 2017: https://www.create.ac.uk/study
It is a pioneering online programme intended for people working in sectors where digital rights and obligations are a key concern. Successful leadership in the digital creative economy requires linking complex legal provisions (such as copyright, trademarks, data protection and privacy) to economic analysis and strategic thinking about markets and regulation.
We wanted to produce promotional video that was both attractive and authoritative, reflecting CREATe’s international reputation for its interdisciplinary research. To this end, we sent a short questionnaire to the tutors of the MSc@CREATe and used the responses to develop script and visuals.
Written & Produced by Bartolomeo Meletti
Direction / Storyboard / Design / Animation: Marco Bagni
3D Illustrations: Giacomo Merchich
Music / SFX: Sarc:o
Voice-over Artists (londonvoiceover.co.uk): Kirsten Hazell-Smith and Jim Smith
Academic Contributors: Raymond Boyle, Elena Cooper, Kris Erickson, Tom Guthrie, Suzy Houston, Theodore Koutmeridis, Martin Kretschmer, Sukhpreet Singh